Making a Great Brand Poised for Growth.

uPlanner - Brand Essentials
Design and implement rebranding aimed at solidifying uPlanner's regional dominance in Latin America while simultaneously positioning the brand for global reach.
The brief

Prepare the brand for global expansion through thoughtful rebranding.

A leading EdTech company rooted in Latin America with exceptional product lineup featuring specialized software solutions for academic operations and data-driven decision-making, it struggled to communicate its product offering in a cohesive way that would speal to a global audience.


positioning statements that resonated with higher education users, influencers, and stakeholders.
a brand essentials kit that positioned uPlanner as cohesive and impactful brand internationally.
thousands of clicks and impressions through LinkedIn paid and organic campaigns.
an ever-growing audience through an industry newsletter.
pipeline opportunities by educating prospects on topics relevant to academic operations.

Begin your journey
to growth.

Together, we'll develop a new approach to increasing your impact.
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